How to Build a Proactive Customer Support Strategy for Your Business?
To become the best customer support service provider, one has to be proactive in adhering to customers. Proactiveness in customer support for small businesses can be achieved by coordinating machines and humans.
Confused? Well, let us understand it this way. When technology coordinates with the human factor, they can ensure proactiveness and build the best customer support service by being active 24*7.
A proactive customer support team functions by reducing customer response time. Studies have shown that 90% of customers support immediate responses from customer support teams. If response time is more, that is the customer support takes more time to receive calls, adhere to customer issues and concerns and provide them assistance, it can affect the experience of customers with your brand making them unhappy or frustrated.
Thus, it is always wise for a business to build up strategic proactiveness using technology as well as the human factor. So, let’s have a deeper look at how you can develop a proactive strategy to initiate the best customer support service for your business.
Developing Proactive Customer Support Strategies to Gain Competitive Advantage
Promote Your Brand to Enhance Its Image
Use social media and other platforms to promote your brand to have a proactive and 24-hour customer support service. This will build your brand’s image and value in the minds of your customers and will make it stand out for having a diligent and the best customer support service.
Have Expert Agents to Handle Calls
For a proactive customer support strategy, you need to prioritise the human factor. Your customer support agents should be well-trained to respond quickly and accurately to customer concerns. They must also have behavioural skills for better and personalised communication with customers.
Utilise Cloud Systems for Flexibility
Cloud systems such as cloud telephony will enable flexibility by allowing agents to be active in 24*7 flexible shifts. With the help of cloud telephony systems, your agents will be able to immediately pick up customer calls, proactively respond to their queries and concerns and provide them with proper assistance regarding your products and services.
Implement Artificial Intelligence (AI) for 24*7 Support
AI can do wonders by revamping your customer support as a whole. The best customer support service has to be enabled with this technology in order to function 24*7. Chatbots powered up with AI intellect can function when agents are not available to adhere to customer inquiries. These smart chatbots can respond immediately to customers, provide proactive and accurate solutions to any issues they may face and even have the capability to guide them regarding your products and services.
Your customer base may extend to any part of the world where people may not be familiar with the English language. AI assistance comes to aid in such cases as the AI-powered chatbots have multilingual features to transition into the preferred languages of customers and interact with them.
Automation Can Assure Proactiveness
Moreover, enabling automated notifications and reminders to remind you of any customer support or service to be taken care of can also be a great proactive strategy. You can automate your Management Information System (MIS) and the system will generate automated reminders for you concerning some specific customer-related task that has to be attended with priority.
Have a Customer Relationship Management (CRM) Tool for Call Efficiency
CRM software will help you in effective lead handling and the management of customer feedback and concerns. With CRM software, you can keep track of important feedback and will be able to act on them to implement them. This will help in building great trust of customers in your brand.
Use Predictive Analytics to Build Trust
The use of predictive analytics tools in your customer support service will make your customers aware that they may face certain issues in the future. Predictive analytics usually assesses the trends, behaviour and preferences of customers and sums them up to predict possible problems. The technology is even capable of offering relevant solutions to those issues. This can improve the trust and loyalty of customers toward your brand.
Outsourcing is the Best Strategy for Budding Businesses!
We just learned how the best customer support service can be achieved for your business by enabling 24*7 proactive technology-based strategies. But is it possible for small businesses and growing ones to invest in such high-end technology to build a robust customer support team? Maybe not!
The fact is, small businesses usually have limited funds to invest which they may consider expending into other crucial areas like their revenue growth and market expansion. In such cases, the best strategy to build proactive customer support for small businesses is to outsource. By outsourcing the customer support responsibility to some specialised, reliable and efficient service provider, small and growing businesses can ensure the best support services to their customers.
Kutumbh Konnect: Serves Growing Businesses with Proactive Customer Support!
When you desire for the best customer support service, then we are here to suggest you one. Kutumbh Konnect promises diligence and proactiveness with it's efficient customer support service that incudes the latest technologies and expert agents to adhere to customer calls.
The service provider leverages technologies like flexible cloud telephony integrated with an advanced CRM tool for efficient call handing, AI-powered chatbots for 24*7 proactive multilingual support and predictive analytics tools for acquiring the confidence and gaining the trust of customers.
The agents of Kutumbh Konnect are well-trained for personalised interactions with customers that enable them with better engagement. This customer support for small businesses takes feedbacks seriously and will provide active assistance to your customers regarding your products and services in both pre-sales as well as post-sales support. It also handles customer orders with efficiency to provide an all-round support service to growing businesses.
Kutumbh Konnect will promise proactive support with its advanced technology and expert resources in a cost-saving package. Its economical package makes it an ideal customer support partner for small businesses. So, now it's up to you to select the best customer support service and create a difference for your business.